MIKE
CURB COLLEGE OF ENTERTAINMENT AND MUSIC BUSINESS
COURSE
SYLLABUS
Course Title: Music Publishing
Course #: MBU 3450.03
& Meeting Times: 8:00am-
9:15am T, TH
Final Exam:
May 1 @ 8:00am
Credit Hrs: 3
Semester: Spring
2008
Class Location: MC 200A
Professor: Dan Keen, M.Ed.
Contacts: Phone:
742-5052 Email: dkeen@ascap.com
Educational Objectives
of the Mike Curb College of Entertainment & Music Business: 1) To provide a
personalized, career-oriented and practical education that emphasizes
leadership, innovation, private enterprise and entrepreneurship. 2) To equip students with the tools to think
critically, communicate effectively, accept responsibility, make successful
decisions, and prosper in diverse work environments. 3) To emphasize quality
classroom instruction within the parameters of ethical Christian principles.
Course
Description:
A study of music publishing. The course deals with contracts, foreign
publishing, catalog development, setting up a publishing company, demo sessions
and licensing.
Learning
Outcomes: The student will
demonstrate:
·
An ability to define the role music
publishing in the entertainment & music business
·
An ability to perform the administration
tasks of a music publisher
·
An ability to illustrate the creative
tasks of a music publisher
·
An ability to define how musical works
are exploited
·
An ability to compute mechanical
royalties
·
An ability to communicate effectively
·
An awareness of the changing nature of
music publishing
Performance
Criteria: Students will:
·
Demonstrate the application of copyright
owner’s exclusive rights.
·
Demonstrate the major income streams of
music publishers.
·
Solve research problems through the
application of music publishing industry methods.
·
Demonstrate the key tenets of songwriter
contracts.
·
Demonstrate the methods utilized by the
Performing Rights Organizations to collect performance royalties.
·
Identify the major global music
publishing companies
HONOR CODE: It is the responsibility of each student to
abide by the Belmont University Honor Code:
“In affirmation of the Belmont University
Statement of Values, I pledge that I will not give or receive aid during
examinations; I will not give or receive false or impermissible aid in course
work, in the preparation of reports, or in any other type of work that is to be
used by the instructor as the basis of my grade; I will not engage in any form
of academic fraud. Furthermore, I will uphold my responsibility to see to it
that others abide by the spirit and letter of this Honor Pledge.”
“Accommodation of Disabilities: In compliance with
Section 504 of the Rehabilitation Act and the Americans with Disabilities Act,
Belmont University will provide reasonable accommodation of all medically
documented disabilities. If you have a disability and would like the university
to provide reasonable accommodations of the disability during this course,
please notify the Office of the Dean of Students located in Beaman Student Life
Center (460-6407) as soon as possible.”
Course Requirements:
1.
Attendance:
It is my recommendation that you attend all of the class meetings for
the best learning experience. Absence is
permitted only in case of illness or family emergencies. For a complete explanation of the attendance
policy see the Belmont University Bulletin online.
2.
Materials:
1. Music, Money and Success by Jeffrey
& Todd Brabec, 5th Edition, Schirmer Books.
2. Websites listed on
class schedules
3.
Prepared assignments:
Research
Reports: Each student will submit 3 Music Publishing Research Reports on the
dates stated in the syllabus under Class Schedule. Each report must
include one article relating to some aspect of music publishing stapled
to a one-page typed analysis of the article written by the student.
Suggested print sources include Billboard,
Radio & Records, Music Row, CCM Update, the Tennessean, Hollywood Reporter and Variety. Articles relating to music
publishing from the Internet are also permitted as long as it is a reputable
source. Your paper should give a brief description of the article’s main points
and how it relates to Music Publishing (If not obvious). If it is not
related to music publishing in any way, it will be given a zero.
1) MUST be
typed and at least one page (single or double spaced).
1) MUST
include your name.
2) MUST be
stapled. (No bending of corners or paper clips).
3) MUST
include a copy of the article. I need a copy of the article, NOT a web
link.
4) MUST be
turned in at class – No e-mailed papers will be accepted.
5) MUST NOT BE
LATE.
These reports
may be discussed in class
Research
Speech: Each student is required to prepare and present a three
to five minute speech on some aspect of music publishing. The speech should be
an informative speech delivered extemporaneously from a prepared outline. The
student may choose any subject matter that relates to music publishing with the
exception of an overview of ASCAP, BMI, SESAC, SOCAN, NMPA or HFA. A paper on a
specific area of a PRO may be permissible, i.e. comparing the Internet
licensing of the PROs. Other options for research include copyright
legislation, international music publishing issues, industry trade groups,
specific publishing companies, new media publishing issues, etc.Speech topics
must be submitted to the professor on or before March 19. If the topic
submitted has already been taken by another student, you will receive an email
from the professor informing you that another topic must be chosen. An outline of
the speech must be submitted to the professor on Monday, April
7th. A minimum of three sources are required and must be cited
on the outline. The course text book may not be used as one of the three
sources.
4.
Testing:
3 tests will be given in the class on the dates stated under class
schedule. NO MAKE UP TESTS WILL BE
GIVEN.
5.
Basis of grade evaluation: The three research reports = 15% (5% each), 3
tests = 60% (20% each), speech = 25%
Grading scale: 93-100 = A, 90-92 =A-, 87-89 = B+, 83-86 = B,
80-82
= B-, 77-79 = C+, 73-76 = C, 70-72 = C-,
67-69 = D+, 63-66 + D, 60-62 = D-,
59 and below = F
6. Class Schedule:
Thu. Jan. 10 Introduction/class
syllabus
Tue. Jan. 15 Music
Publishing History
Thu. Jan. 17 Music
Publishers and What They Do Read
pages 1-9
Inner
Workings of a Music Publisher
Songwriter-Music
Publisher Relationship
Income
sources for Publishers Read
pages 30-56
Tue. Jan. 22 Deal
proposals/Songwriter contracts Read
Chapter 2
Thu. Jan. 24 Songwriter
contract anaylsis
Tue. Jan. 29 Co-Publishing
and Administration Research #1 Due
Co-Ventures
and Joint Ventures Read
Chapter 3
Thu. Jan. 31 Copyright
Law Read
Chapter 4
Tue. Feb. 05 Recording
Artist Publishing Agreements Read Chapter
5
Print
Licensing www.ccli.com
Mechanical
Licensing pages
479-80
Thu. Feb. 07 Sampling Read
Chapter 6
Tue. Feb. 12 Test 1
Thu. Feb. 14 Music,
Money, and Television Read
Chapter 7
Television series
license pages
472-474
Music,
Money, and Motion Pictures Read
Chapter 8
Motion
picture license pages
468-471
Music,
Money, and commercials Read
Chapter 9
Advertising
commercial license pages
475-478
Tue. Feb. 19 Performing
Rights Organizations Read
Chapter 10
ASCAP www.ascap.com
Thu. Feb. 21 BMI www.bmi.com
Tue. Feb. 26 SESAC www.sesac.com
Thu. Feb. 28 Current
issues for Music Publishers
Tue. Mar. 04 Test 2
Thu. Mar. 06 Music,
Money, and Broadway Read
Chapter11
Music,
Money, Internet, Video Games, Read
Chapter 12
Cell Phones,
and New Media pages
481-484
Tue. Mar. 11 Music,
Money, and Foreign Countries Read
Chapter 13
Subpublishing agreements www.wipo.org
Research # 2 Due
Thu. Mar. 13 Putting
It All Together Read
Chapter 14
Royalty
Accounting
Tue. Mar. 18 Music,
Money, and the Buying Read
Chapter 15
And Selling
of Songs
Catalog
Acquisition
Thu. Mar. 20 Easter Break
Tue. Mar. 25 Spring Break
Thu. Mar. 27 Spring Break
Tue. Apr. 01 Songplugging Speech topic due
Thu. Apr. 03 Great
Songs Day/Listening Bring a great song
Thu. Apr. 10 Catalog
exploitation
Demos
Demo Budgets
& planning - AFM
Tue. Apr. 08 Starting
a Publishing Company Research # 3 Due
Marketing
strategies for Music Publishers
Tue. Apr. 15 Speeches Speech outlines due
Thu. Apr. 17 Speeches
Tue. Apr. 22 The
Future of Music Publishing
Thu. Apr. 24 Assessing
Learning outcomes/performance criteria of class
Tue. Apr. 29 Last
Day of Class/Review for Final
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